Creative & experience design

Make the next step clear for the people who use your site.

Connect audience research, accessible design and practical testing to the journeys that matter. One Cloud designs websites and software around what people need to understand and do.

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Insight Driven Design

When we think about design, we think about making things beautiful. And while that's all said and good, it will be people using your product. So we rely on the power of data and research to unveil insights that will lead to transformational change when designing your digital experiences. Additionally, we help you uncover the "why" of your project. It's very easy to figure out the what, but why is your product something that people need to make room in their lives for?

Our team of strategists, designers and engineers will pinpoint the point of friction in your digital product and begin to find solutions to your challenges by designing a custom roadmap. Collaboratively, we then will bring your product to life by combining our cross-functional team's expertise to deliver digital solutions your consumers will love and trust.

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User Experience (UX) Design

Designing seamless, intuitive journeys that put users at the center of every interaction.

User Interface (UI) Design

Crafting visually engaging and functional interfaces that elevate digital experiences.

Website & Mobile App Design

Building designs that are visually stunning, user-friendly, and optimized for any device.

Brand Identity & Visual Design

Developing cohesive brand visuals that capture your identity and connect with your audience.

  • Customer Experience (CX) & Personalization Strategy
    Enhancing customer engagement through tailored, data-driven strategies that deliver memorable experiences.
  • Multimedia Production
    Creating rich, interactive media that tells your story and captivates your audience.
  • Accessibility Audits & Inclusive Design
    Identify and address barriers through inclusive design and scoped accessibility testing.
  • Heatmapping & User Behavior Analysis
    Gaining deep insights into user interactions to refine and optimize design decisions.
  • A/B Testing
    Testing and iterating designs to identify the best-performing elements and achieve your goals.
  • Instructional Design
    Developing educational and training materials that are engaging, effective, and easy to understand.

Accessible Design

We believe accessible design is for everyone, not just disabled individuals. In fact accessible design improves the experience for everyone. We not only design with your target audience in mind, but also consider their life situation. Are your users navigating your site with permanent, temporary or situational disabilities? What devices will they be using and how will they use them? Are they using a screen reader to navigate the site? Are they able to read the captions of a video because of a hearing impairment or that their baby is asleep and can’t play that hilarious video of parrots talking like people with the audio on? No matter the situation, inclusive design makes the experience easier for everyone. 

Additionally, accessible design can also provide huge economic gain with little to no additional cost since ADA standards can intersect with many other standards. So if you are making improvements to your SEO that are accessible, you are gaining the benefit of both at no extra cost. It’s a win-win! It also increases the number of users which can lead to increased engagement and increased conversion, which ultimately leads to more revenue. 

We believe that as designers and engineers, it is our duty to improve the lives of our users and understand where our users are coming from. We ask the right questions as early as possible to ensure we maintain empathy and understanding throughout the process to the end product. As designers, it is also our responsibility to let you know that your brand’s thin font weight is not legible and should consider a heavier weight. Sorry!

Agree on the next useful step

Tell us about the people using your systems, the task you want to improve and any constraints. We will discuss the scope, inputs, ownership and checks before implementation. Please do not send credentials or sensitive records.

Discuss your priorities